Top Art and Design Apps on Android in South Africa, Q2 2021

In the second quarter of 2021, South Africa's Android users demonstrated a keen interest in art and design applications, as reflected in the performance of the top five apps in this category. Data from Sensor Tower reveals interesting trends in downloads, revenue, and active users, offering insights into user engagement and app popularity.

Canva: Design, Art & AI Editor maintained a strong presence throughout the quarter. The app's weekly revenue showed a consistent upward trajectory, reaching approximately $3.7K by mid-June. Weekly downloads fluctuated but peaked at around 6.2K in late May. The app also enjoyed a steady increase in weekly active users, climbing from 58.9K at the start of April to about 66.5K by the end of June.

Logo Maker: Graphic Design experienced a more varied pattern. Although the app did not generate any revenue, it saw a significant surge in downloads towards the end of the quarter, with numbers jumping to 3.6K in the last week of June. Active user numbers mirrored this trend, rising to 4.7K in the same period, indicating renewed interest in the app.

Poster Maker & flyer maker app showed modest revenue gains, peaking at $95 in the final week of June. Weekly downloads, however, declined sharply over the quarter, dropping from 4.4K in early April to just 393 by the end of June. Similarly, active user numbers decreased significantly, ending the quarter with 907 users.

Stickman: draw animation maker had a unique performance curve, with revenue remaining negligible. However, downloads surged in mid-June, reaching a high of 3.5K. This surge corresponded with a peak in active users, which climbed to 4.1K during the same period.

Lastly, Logo Maker: Logo Creator did not record any revenue but maintained a steady download rate throughout the quarter, with a peak of 1.4K downloads at the end of June. The active user base showed a slight increase, ending the quarter with over 6K users.

These trends highlight the diverse engagement levels and user preferences within South Africa's art and design app sector on Android. For more detailed insights and data, refer to Sensor Tower’s comprehensive analytics.